Facebook - Super Top Secret Study

It's exciting to land high-profile project, but the problem with these types of projects is that you're only allowed to talk about them in vague terms.

It was a month long project involving 12 one-on-one phone and screen-share interviews, analysis, and report writing. The report was delivered to Facebook via web video yesterday.

I was subcontracting on behalf of AnswerLab and was very grateful for the opportunity.

I wish I could say more and make this a proper case study, but I can't.

Facebook and CNET

Magic Numbers